We solved what this industry never could.
Owners were promised growth and handed pieces. KALARA is the first to run the entire engine at full scope, not another marketing agency, a growth partner. Businesses want to feel whole and complete, and so do the clients they serve.
First to do it at full scope
Every chapter added another piece of one engine. Campaigns first, then the services and the call center, then the creative that ties it all together, until the whole chain lived under one roof. We were the first to build it that way for aesthetics and wellness.
Built for high-tech aesthetics
KALARA began in high-tech body contouring and skin health, the premium services where every lead is expensive and every booking matters. Other agencies chased the machines and the ad accounts and overpromised, and spas got buried in lead lists that ghosted and no-showed. We built the first real acquisition system engineered for premium aesthetic services, then set out to make the whole thing whole.
Proven beyond a single niche
The system worked, so we widened it. More markets, more service lines, and multi-location operators who needed growth that could scale without breaking the floor.
New services, and a call center to close them
NSO and membership campaigns that fill a book before it exists, and an in-house call center that answers, qualifies, and books every lead straight into the spa's own software. Speed to lead stopped being the client's problem. Each chapter added another piece of one engine.
Trusted across national networks
The system proved itself at scale, powering growth for franchise networks and multi-location brands like Hand & Stone and Restore Hyper Wellness. Over 350 locations supported, more than $50 million in client revenue generated, and over 37,000 appointments booked and showed.
Becoming KALARA
Arriana takes the helm and the company takes the name KALARA, from the Hebrew root kalah: to complete, to bring to fullness. Filming, story, editing, and social join the marketing and the call center, so the whole chain lives under one roof. Not a marketing vendor, a growth partner. One team, one system, one person to call, accountable all the way to the treatment room.
Acquisitions and partnerships
For owners ready for an exit, or a partner who already runs the whole engine, KALARA opens its doors the other way. Because we have the entire system built, we can acquire and partner, bringing media, business consulting, and the call center under one roof from day one. An opportunity we offer to the businesses ready for it.
Everything a business needs, A to Z
Creative and marketing are not two departments here. Filming, editing, and social sit next to media buying, sales training, medspa business consulting, and a live call center. One team runs all of it, so nothing falls between vendors, because there are no vendors.
The Owner & CEO
CEO, global speaker, and investor, Arriana has generated more than $19 million building and scaling companies across industries, from hospital systems to leading media agencies. She is not just an operator or a visionary. She is both.
She is also the founder of Operations Media, a done for you media production company for founders and executives. At KALARA she brings that same playbook to aesthetics and wellness: proven operational systems, authentic creative, and accountability all the way to the treatment room.
“We are the Apple of the aesthetics and wellness industry.”