Case Studies

Real med spa and aesthetic businesses, booked and showed.

Real revenue, real calendars filled. 350+ locations supported, more than $50M in client revenue generated, and over 37,000 appointments booked and showed, from pre-opening membership drives to partnerships running five years strong.

Featured · NSO Membership Engine

A full book before day one

$42,293
Monthly recurring revenue before opening
529Founding memberships at $79.95
$1.35M+Lifetime value at 32-mo tenure
3,143Leads generated
#1 of 24Top NSO location
6 moCampaign length
Hand & Stone (Holbrook)

Our top-performing new store opening

Holbrook is the strongest launch the NSO Membership Engine has run to date. We generated 529 founding memberships from 3,143 leads over a six-month pre-opening drive, more than any location we have launched, opening the doors with over $42,000 in monthly recurring revenue already on the books.

Opening day started the way every owner wants it to: with a full calendar and recurring revenue already in place.

Karen Lavin, owner of Amati Esthetics
“I am thrilled with the results I am getting with your team.”
Karen Lavin · Owner, Amati Esthetics
More Partnerships

The work, by the numbers

Envie Aesthetics
$535K+
First-appointment revenue · 6.29x ROAS

One of our longest running partnerships, over 50 months and counting, averaging roughly $900 per patient at their first visit.

Hand & Stone (Denham Springs)
$880K+
Lifetime value · 344 memberships

A new spa with new owners. Running the NSO Membership Engine, we generated 344 founding memberships at $79.95 from 2,316 leads across a four-month pre-opening drive: over $27,500 in monthly recurring revenue on the books before a single client walked in.

Hand & Stone (Chanhassen)
$170K+
First-purchase revenue, 4.53x ROAS

Partnered for body contouring, then rebranded mid-campaign. We relaunched awareness from scratch, booking nearly a third of every lead. Now a top 2 location in the network.

Hand & Stone (Chester)
$726K+
Lifetime value · 284 memberships

No marketing system and a grand opening on the horizon. We built the pipeline from zero: 284 founding memberships at $79.95 from 1,910 leads over eight months, about $22,700 in monthly recurring revenue, and members stay an average of 32 months, validated by Hand & Stone corporate.

Body Crave
$724K+
Revenue generated

Elite closers on staff, but no system to fill the pipeline. We built their lead engine and nurture strategy: 4,500+ leads and a best single month over $54K in first-time-purchase revenue.

Reclaim Health
8.15x
Return on ad spend by month three

Zero revenue in month one, an 8.79x return in month two, and $16.3K at an 8.15x return by month three. The story of trusting the system while it compounds.

Restore (Hilton Head)
$311K+
Revenue, 53-month partnership

Restore Hyper Wellness Hilton Head ran body contouring campaigns with KALARA across more than four years, generating over $311K in first-time-purchase revenue at a 3.92x combined return.

Cryo Contouring
6.71x
Return on ad spend, 15 months

Over $129K in first-time-purchase revenue across 15 months and counting, with a best single month over $19K and one in four leads converting to a booked appointment.

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Across the Network

The same system, location after location

Body contouring, memberships, and now facials and massage. Different services, different markets, one engine underneath all of it.

Franchise locations across the network, from body contouring to pre-opening membership drives to the newest facials and massage campaigns.

Hand & Stone (High Point)
$74K+
First-purchase revenue · 3.35x ROAS

Body contouring across 17 months: 1,422 leads at under $16 each and 588 booked appointments, with more than two in five leads converting to a booking. Best single month over $13K on $1,400 of spend, a 9.83x return.

Hand & Stone (Glassboro)
$55K+
First-purchase revenue · 412 appointments

Roughly 200 new clients through the door in the first year, each spending close to $600 at their first visit. One of eleven locations we run for this owner, which is what consistent results at scale looks like.

Hand & Stone (Monroe)
135+
Founding memberships · before opening

Another brand new location that came to us to build its member base ahead of the grand opening. In under three months: 893 leads at under $17 each and 135 memberships signed, with members staying an average of 32 months, validated by Hand & Stone corporate.

Hand & Stone · 7 New Locations
300+
Leads in month one · facials & massage

Seven locations across Illinois and Florida launched facials and massage campaigns in June 2025. In the first month alone: more than 300 leads on roughly $10K of combined spend and over 70 booked appointments, with the strongest locations converting three in ten leads to a booking. Early days, and already filling books.

Multi-year body contouring partnerships across the Restore network, several of them running for four years and counting.

Restore (Greenville)
$321K+
First-purchase revenue · 4.28x ROAS

Over four years of body contouring campaigns and still running. 2,374 leads at under $17 each since 2023, with a best single month over $20K in first-time-purchase revenue.

Restore (Plymouth Meeting)
$180K+
First-purchase revenue · 46 months

A 46-month partnership generating over $180K in first-time-purchase revenue at a 3.28x combined return, including a 5.00x return across the first two years.

Restore (Charleston)
$166K+
First-purchase revenue · 3.97x ROAS

More than $166K in first-time-purchase revenue across 37 months of body contouring campaigns, with a 6.21x return over the first eighteen months.